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The Future of Finance Is Female: Why Wealthy Women Are Leading the Charge

Candice Oakley

07/19/2023 — Download

The wealth management industry is undergoing a significant transformation as women take control of an unprecedented amount of assets. With the next great wealth transfer happening before our eyes, affluent women in the U.S. are expected to play a pivotal role in shaping the future of finance. The shift is driven by various factors, including demographics and the increasing wealth generated by women entrepreneurs. As the landscape evolves, it is crucial for the wealth management industry to adapt and cater to the unique needs and preferences of women investors.

Preserving and Growing Wealth for the Next Generation
For many women, one of the primary focuses of wealth management is ensuring that their families are set up for future success. Legacy planning, which involves passing down wealth to the next generation, is often a profound accomplishment in their lifetimes. Trust and estate planning are crucial topics of interest for women investors, as they seek to understand how to preserve and grow their wealth for the benefit of their heirs.

Contrary to the notion that women are more risk-averse, they are, in fact, “risk aware.” Women want to comprehend the potential outcomes and impact of different investment strategies on their overall goals. They value a holistic understanding of the range of outcomes and risks associated with their wealth management decisions. A trusted financial advisor should be able to provide comprehensive insights and guidance, helping women evaluate different strategies and make informed choices.

Preparing the next generation for wealth ownership is another key area of interest for women investors. They aim to instill values beyond wealth, emphasizing the importance of leading a meaningful life and finding happiness outside of financial success. Women investors want their children to be known for their individual achievements rather than solely by their family name. A trusted financial advisor can play a pivotal role in assisting women in developing strategies to educate and empower the next generation.

Investing in Exclusive Products and Opportunities
Ultra-high-net-worth (UHNW) women are increasingly seeking access to exclusive, long-term private investments that offer the potential for higher returns. These investments often compensate for their lower liquidity profile. According to a recent survey, nearly two-thirds of women clients value alternatives and unique private investment opportunities offered by their private wealth management advisors.

These opportunities may include global private equity, private credit, and real estate investments. By providing access to such exclusive products, a trusted financial advisor can help women diversify their portfolios and potentially achieve superior risk-adjusted returns. Understanding the specific goals and risk appetite of women investors is crucial in identifying and recommending suitable investment opportunities.

Deploying Capital in Meaningful Ways
Women investors often evaluate their portfolios in the context of their values, seeking to make tangible impacts through their investments. Many adopt a goals-based investment approach, orienting their financial decisions around specific targets such as charitable contributions or investments in their children’s and grandchildren’s futures. This approach goes beyond mere financial analysis and focuses on making investments that align with personal values.

One aspect of investing with values in mind involves considering diverse-led managers or businesses. Women investors are increasingly interested in supporting companies that prioritize environmental, social, and governance (ESG) practices. They aim to drive impact in areas such as diversity, equity, and inclusion, wage equality, housing affordability, equitable healthcare, and accessible clean water. A trusted financial advisor can guide women investors in identifying investment opportunities that align with their values and contribute to meaningful change.

Belonging to Powerful Communities
Women investors express a strong desire to be part of communities that amplify their experiences and empower not only women but also other diverse individuals. Connecting with like-minded individuals who share similar passions, challenges, and learning opportunities is a powerful driver for personal and professional growth.

Events and initiatives designed to bring women together can foster collaboration and knowledge sharing. These gatherings provide platforms for renowned thought leaders and experts to share insights and inspire women investors. Building connections and partnerships within these communities can lead to innovative ventures and collaborations that go beyond individual financial success.

HBKS Wealth Advisors: Your Trusted Partner in Maximizing Financial Impact
HBKS Wealth Advisors understands the evolving needs of women investors and the importance of a trusted financial advisor in navigating the complexities of wealth management. We are dedicated to helping women grow their wealth and make a positive financial impact.

With a team of experienced and knowledgeable advisors, HBKS provides personalized financial planning and investment strategies tailored to women’s unique goals and values. By fostering solid, trusting relationships, HBKS advisors ensure that clients’ wealth goals are understood and aligned with their passions and aspirations.

HBKS believes in empowering women to take control of their financial futures. Through comprehensive legacy planning, investment expertise, and access to exclusive investment opportunities, HBKS helps women investors preserve and grow their wealth for the benefit of future generations.

Additionally, HBKS recognizes the importance of deploying capital in meaningful ways. By aligning investments with clients’ values and focusing on diverse-led managers and companies with strong ESG practices, HBKS enables women investors to make a tangible impact on the issues they care about.

Furthermore, HBKS facilitates connections among women investors through events, communities, and collaborative initiatives. By providing platforms for shared experiences and learning opportunities, HBKS fosters a supportive and empowering environment for women to thrive in their financial journeys.

In conclusion, the wealth management industry is adapting to the changing landscape as women take control of an unprecedented amount of assets. Trusted financial advisors play a vital role in helping women maximize their financial impact. By understanding the unique needs and goals of women investors, providing access to exclusive opportunities, and facilitating connections within powerful communities, HBKS Wealth Advisors seeks to empower women to make a positive financial impact and shape the future of wealth management.

How HBKS Wealth Advisors Can Help Women
HBKS Wealth Advisors is committed to providing comprehensive wealth management services tailored to women investors. With a deep understanding of the challenges and aspirations of women in finance, we offer a range of services designed to help women invest and grow their wealth in a way that works for them.

HBKS recognizes that women are controlling an increasingly larger share of wealth. We understand the importance of empowering women to take control of their financial futures. Through personalized financial planning, investment strategies, and access to exclusive opportunities, HBKS helps women investors navigate the complexities of wealth management. Whether it is legacy planning, deploying capital in meaningful ways, or belonging to powerful communities, HBKS Wealth Advisors is dedicated to providing the guidance and support needed to maximize the financial impact of women investors.


The information included in this document is for general, informational purposes only. It does not contain any investment advice and does not address any individual facts and circumstances. As such, it cannot be relied on as providing any investment advice. If you would like investment advice regarding your specific facts and circumstances, please contact a qualified financial advisor.

Any investment involves some degree of risk, and different types of investments involve varying degrees of risk, including loss of principal. It should not be assumed that future performance of any specific investment, strategy or allocation (including those recommended by HBKS® Wealth Advisors) will be profitable or equal the corresponding indicated or intended results or performance level(s). Past performance of any security, indices, strategy or allocation may not be indicative of future results.

The historical and current information as to rules, laws, guidelines or benefits contained in this document is a summary of information obtained from or prepared by other sources. It has not been independently verified, but was obtained from sources believed to be reliable. HBKS® Wealth Advisors does not guarantee the accuracy of this information and does not assume liability for any errors in information obtained from or prepared by these other sources.

HBKS® Wealth Advisors is not a legal or accounting firm, and does not render legal, accounting or tax advice. You should contact an attorney or CPA if you wish to receive legal, accounting or tax advice.

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